Hey everyone, this morning we announced the newest addition to our family of products, FlapJacked Protein Smoothie Mix with Greek Yogurt! You can read the official press release here, but we wanted to give you some more "behind-the-scenes" info on why we decided to develop a smoothie mix.
So…let’s talk smoothies!
When you think about smoothies, the words that usually come to mind are words like: rich, creamy, healthy, fruity, refreshing and so on. All of these are true, I mean, who DOESN’T love a good smoothie??! We love smoothies.
But, there are some downsides to smoothies, such as:
- They can take awhile to make, getting all the ingredients out from the fridge and around the kitchen.
- They’re messy. You gotta clean the blender out and wipe down the counters.
- They can be expensive. Especially if you use organic frozen fruit and premium add-ins like flax or chia.
- It can be hard to tell what the total nutritionals are. Throw in a banana? Well, that’s 14g of sugar right there. Add up all the ingredients and sometimes your "healthy smoothie" really becomes a carb bomb! 😃
As a family-oriented company, we’ve been experiencing the good and bad of smoothies with our kids lately. Which gave us the idea to take it on as our next company product. And like we did with pancakes and then muffins, how can we take what we love about smoothies and eliminate some of the bad?
After several months of research and development, here’s where we landed.
- We developed a “just add milk” protein smoothie mix that gives you a rich and creamy, delicious smoothie in seconds.
- We eliminated the need for a blender, so you can say goodbye to those messy blenders and countertops.
- Even though our smoothie mix is power-packed with protein and probiotics and superfoods like flax and acai, we’re selling them for $2.49 apiece. That’s it. Really.
- We took a hard line on macros and capped each serving to 20g of carbs or less. And with 20g of whey protein isolate per serving, it’s a balanced, “macro-friendly” ratio that doesn’t sacrifice on taste.
Even more exciting, we included an innovation in food that we’re especially proud of. For the first time in the market, we developed a smoothie mix with an authentic Greek Yogurt powder as its base. This eliminates the need for refrigeration and lets you enjoy Greek Yogurt smoothies “on-the-go”. Take them to work, to the gym, on a business trip or even a family road trip. Oh, the places smoothies will go :)
A day for love, for romance and for many people…baking. But unfortunately, most Valentine’s Day treats for your spouse or kiddos aren't the healthiest in the world (hello Molten Lava Cake!). At FlapJacked, we got you covered. So here are 7 tasty, macro-friendly Valentine’s Day recipes the whole family will love!
Whoopie pies are one of those decadent, delicious desserts that we dream about. With rich chocolate cake and a creamy, sweet filling what's not to love? Our version has far fewer calories, fat and sugar than the original version (but you won't be able to tell by tasting it!).
These fudgy brownies are super rich- so even just a few bites will be sure to satisfy your chocolate cravings. You'd never guess that they contain a secret ingredient: black beans!
This chocolate frosted doughnut is every bit as tasty as what you'd find at a doughnut shoppe, but lower in fat and sugar, and higher in protein!
Surprise your valentine with these sweet, decadent dark chocolate raspberry muffins- they will never guess that they are packed with protein and fiber and are lower in sugar and fat!
This indulgent crepe recipe is rich in coffee flavor and perfect for breakfast, brunch or dessert!
This decadent smoothie makes for a delicious breakfast- but can just as easily be enjoyed for dessert! We added one of our favorite nut butters to our Banana Hazelnut Mix to celebrate the delicious flavor combination of chocolate, hazelnut and banana.
Looking for a satisfying dessert without the guilt? We've got the answer! Delight your sweet tooth with these delicious and decadent Chocolate Covered Banana Bombs. They're sure to be a hit with kids and adults alike!
Have some FlapJacked recipes you’d like to share? Drop them in the comments over on Instagram (#flapjacked).
Happy Valentine’s Day and Happy Baking!
There is no “ME” in TEAM
Because of FlapJacked, our life has changed dramatically over the years. Personally, I’ve progressively evolved from a driven visionary in a corporate cage to a holistic entrepreneur, wife, friend, mother, and a chauffeur of 5 busy kids (4 teenagers!).
Don’t get me wrong, I love my life and the challenges that come with it, but sometimes people just need a little time to themselves. Does anyone disagree? Strangely enough, when I have an opportunity to grab a moment or (rarely) an entire day, I find myself bored, lonely and wanting the hustle and bustle of my busy family buzzing around me. Perhaps it’s from living in the city for years on end, or perhaps I’m just that go-getter-type-A-personality, but I can’t relax nor do I enjoy being completely alone (unless I’m working). As I get older I possess more patience (which used to be a huge problem) and I don’t get worked up over minor details. I’ve been told that grace, patience, and wisdom come with age yet I trip over my own feet and am not getting any wiser to the fact that one foot goes in front of the other.
That being said, I suppose that finding “me” time actually does do me some good. (Yes, I actually admit it). Like a good nights sleep, I come away more calm, refreshed and more confident. A few examples of my favorite ways to spend “me time”:
I find my ways to get time to myself, just not very often and that’s okay with “me”.
How do you spend your ME time?
It’s very rare that I get to enjoy the sound of silence in our busy home of seven. But, once in a great while, I wake early enough for at least one cup of coffee before I hear the shuffle of busy little feet (or two really big ones- sorry Dave). This morning I woke with a memory of the girls (who are now 11 years old) when they were babies and was overwhelmed with emotions and gratitude. People often ask me what it was like to raise twins (was?!)- as if they aren’t considered ‘twins’ once they are beyond the cute toddling ages.
I have actually never referred to them as twins. They aren’t identical- they're fraternal, which means two completely different eggs at conception. Every person deserves to be treated as an individual, identical twins or not. Of course, because they shared the womb, they have this “twin things” that happens and connections they share.
It used to drive me crazy when I’d get the typical twin questions. Any mom of multiples can appreciate these questions that were almost guaranteed to be asked on every occasion that I mustered to get out of the house. My favorite: “Are they twins?” The questions were always the same, making me want to put a sign on the stroller every time I went out in public that said:
YES they are twins.
NO they are not identical.
YES they are girls.
NO I did not use In Vitro.
PLEASE don’t ask me about breastfeeding.
YES I had to eat a lot.
YES I gained 45 lbs while pregnant. (I especially craved pancakes, go figure)
I always thought the sign idea would be fun, but never mustered to courage to do it. :) Most people are too nice to understand this level of comical sarcasm from a mom of twins.
As toddlers, it was really fun to watch the twin dynamic change and their relationship as “sisters of the womb” organically grew. They entertained each other and everyone around them. The belly rolls, giggles, the snuggles and face-plant kisses were delightful and endearing. I would find myself not always interacting with them during playtime, but rather watching them engage in a deep relationship that I never remembered having with my sister growing up.
Their emotions mirror one another from laughter to pain. If one would tumble over, hurt herself and cry, the other would cry hysterically. She didn’t know why, but she knew her sister was hurt or upset and she didn’t like it. This made separating them, even for an hour, very difficult. They reacted as if they had a missing limb. When they were three, I took them to a hot air balloon show thinking that they would love the beautiful colors. Unfortunately, I failed to consider the volume of noise that comes out of the engines when they fire up the balloons. A painful volume of screams mirrored the engine noise in unison, stopping at the exact same moment. It’s been like that since birth.
Over the years, Josie and Ellie have been encouraged to do their own thing and make their own choices. As much as they try, they mostly end up in unison. From sleepovers to food choices to hair styles, they mirror each other's every move. As they enter the tween years and middle school for the first time this month, they are starting to show signs of independence from one another. Their personalities and interests are gradually developing and their styles are very clearly their own. I’m hoping that their interest in fitness, food and entrepreneurship continues, but if not, we will encourage them to follow their hearts. They have this itching curiosity about running a business like FlapJacked Protein Pancakes and how we make the products, which we love. Their questions are smart and intuitive- and even surprise me. They do prefer different flavors though. Ellie likes Cinnamon Apple and Josie likes Banana Hazelnut. It makes them proud that we are following our hearts and passion and they recognize that. Maybe someday they can create their own little small business and watch it grow. :)
Like any parent of multiples, I could write my own book on the topic of raising twins and the “twin thing” that I will never experience nor quite understand. I keep trying and even as it has gotten more and more complex over the years, it’s a dynamic and organic experience watching them develop as little people who are smart, loving, irritatingly funny and very compassionate.
I realize that being a “twin” doesn’t mean that you have to share the exact same chromosomes, as the girls don’t, but that they share the same experiences from the beginning. Raising twins is difficult and rewarding, but each stage has moments that have taught the family a lot about patience and multi-tasking. As we continue to encourage them to be their own beautiful individuals, I’m sure this will only get better as raising twins has been the hardest job I’ll ever love.
I believe that the word entrepreneur comes from the Latin root trepenius... which means one who never sleeps and always has a full inbox.
I’d like to take you through a typical day here at FlapJacked Headquarters, but I can’t- there is no such thing. Every day is completely different than the one before and I generally have no idea what will happen next. It is the exact opposite of being a pilot; and that is what I love about being an entrepreneur.
Jenn and I usually start the day answering emails, but that’s where the routine stops. Most days will find us both on the phone with consumers, store owners, distributors, retail buyers, brokers, media... and pretty much everyone! You’ll also find us talking to ingredient suppliers, going to the warehouse, shipping samples to retail buyers, preparing for trade shows, deciphering financial documents, attending local food events and of course discussing “business strategery” with each other.
We could easily work 25 hours a day and still have plenty to, do but one thing is always certain: when the clock hits 5:00, FlapJacked is closed for the day. That's when family time begins. If we lose track of time a certain 7-year old boy reminds us exactly at 5:01. Then it’s time for sports, homework, dinner, a family walk and story time.
After the kids are asleep and the kitchen is clean, we usually have a short board meeting to discuss the day’s events. It doesn’t last long. If we talk business at night neither one of us can sleep (and I need my sleep). I know that at 5:00 am my mind will start spinning- and I’m ready to do it all over again.
The best part of being an entrepreneur is watching a dream come to life- and sharing every second of that experience with the person you love most.
Today marks my 20th Anniversary of being a Commercial Airline Pilot. On June 13, 1994 I started flying passengers for Delta Connection in Atlanta Georgia. My first airplane was a 30 passenger prop called a Brasillia but most of you would refer to it as a “puddle jumper”. I wore a uniform with a hat and jacket and flew to exotic places such as Dothan, AL and Charleston, WV. I was “Hot Stuff” and loved every second of it.
Through the years I’ve transitioned to larger airplanes and have been a part of several airline mergers. Today I fly a 187 passenger Airbus 321 for the largest airline in the world. I’m based in Phoenix and fly mostly domestic with a few trips to Canada and Mexico.
Most pilots don’t fly a regular “route”. I find myself running through Central Park in the morning and swimming in the Pacific that evening. I’ve been bitten by a jellyfish in Puerto Vallarta and chased by a Moose in Anchorage on the same day too. I can generally choose which cities I want to go to every month and which days I fly. My favorites are New York City in December, Seattle in the summer and San Diego anytime. I really enjoy the smaller towns like Des Moines for their gracious hospitality and super cool independent mom and pop restaurants. I try to always eat local and you will never find me in a “chain” restaurant. And- I’m always on the lookout for FlapJacked!
This might sound exciting but most of my job is boring. Yes, boring. It’s designed to be that way. I follow procedures and use checklists for everything in the cockpit. There should be no surprises or excitement at all when you fly. Every time I return home from work Jenn asks how my trip was. If I say "boring" she’s relieved. She knows that boring means all went well and there were no disruptions. Now I’ve had some “non-boring” flights, but all were handled through procedures and discipline. I’ve had engine failures, faulty brakes, hit birds, icy runways, passengers having heart attacks and strokes, severe turbulence, coyotes and deer on the runway, lightning hits, and a lot more! Most of the time, however, it’s boring. :)
The biggest drawback to being a pilot is being gone from home. I’ve missed birthdays, choir concerts, soccer games, first steps, hospital visits, nighttime kisses, and even Christmas morning. You only get so many special moments with the ones you love. And that is the worst part of being a pilot: being away from the ones you love when all you really want is to be home.
It’s not often that I hear 5 little voices speaking to me at once… It’s ALL the time. But in our house, the loudest voice comes from the smallest child. A child that remembers every promise, every word, every detail. A child that keeps this family in check.
Meet Owen. Owen is in the first grade. He is a kind, funny, loving, polite but also outrageously provoking and makes himself known and heard at all times. He learned early and he learned aggressively how to get our attention. (It doesn't help that he's super cute)
He is also the only child in the house who keeps me straight, holds me accountable (for EVERYthing) and follows (most) of the family’s rules. If, by chance I “forget” something, he is the first to call me out and remind me. Let’s admit, we ALL forget things here and there, but I’m the LAST person that wants to be yelled at by a 7 year old boy who seems be right most of the time. The first thing he does every morning when he wakes up is check the weather so he can be prepared for the day and he tells me exactly what he wants to eat 1-3 days in advance. You should hear the chains rattle after hell breaks loose when he realized I mixed up the sandwiches in his lunch box. In all seriousness, I learn my lessons. I also learn that his requests are simple and genuine and when I say YES, it’s carved in stone in his minds eye. “A pwomise is a pwomise!” he reminds me daily.
Owen has taught me many things about being a parent of 5 children. But he has taught me more about patience, perseverance and the importance of keeping my word than I have learned over my entire life and career. And because he is only 7, he still embodies those sweet qualities that graciously reminds me that there is still a great deal of innocence in the world to be grateful for.
So when I hear 5 voices elevating at the same time, I just remember that each of them just wants to be heard and rightfully so. Every voice deserves to be heard. (We just need to drive home those manners!)